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NIKE AIR VAPORMAX 2020 FLYKNIT
The Nike Air VaporMax 2020 Flyknit is one of Nike’s most sustainable shoes to date, made with at least 50 percent recycled content by weight. How the shoe achieved that designation can be credited to a creative implementation of circular design principles in its varied elements.
“We wanted to look at not only Nike’s waste stream but other industrial waste streams and how we could leverage that content,” says Nike product design lead Jesi Small. “We let that drive a lot of the decision-making.”
5 Ways the Nike Air VaporMax 2020 Flyknit Celebrates Circular Design
1. The first full-length VaporMax Air unit is made with about 75 percent recycled material.
2.The recycled Flyknit yarn is made from about 67 percent post-industrial recycled content by weight, as well as different recycled components (including recycled plastic bottle waste).
3. The molded dual-density Ortholite sockliner is made from about 50 percent recycled content and amplifies underfoot comfort, while the tongue features at least 80 percent recycled foam.
4. TPU on the heel clip and toe tip contains about 60 percent recycled TPU, and creates a unique swirled effect for added attention-grabbing appeal.
5. With an outsole incorporating Nike Grind, the Nike Air VaporMax 2020 Flyknit pounds the pavement with sustainable materials from sole to tip.
The Nike Air VaporMax 2020 Flyknit brings to life a new all-day, everyday shoe that advances the thinking about fit, feel and ride — and raises the bar in balancing sustainability and innovation for everyday wear.
“We wanted to make a sustainably-sourced silhouette from the ground up, and one that is quick and easy to put on and wear daily,” says Small. “That’s why we also innovated around ease of entry, exit and lockdown to design a smarter and better-designed shoe for all athletes.”
